1871 is a global innovation hub based in Chicago. Working alongside their marketing team, I concentrated on enhancing their social media presence and advertising campaigns.
Tools: Adobe Photoshop
Adobe Illustrator
Adobe After Effects
Responsibilities:
Motion Graphics
Infographics
Marketing Strategy
Event Branding
I created motion graphics, particularly in After Effects, and collaborated with the marketing team
to revamp the program's visual identity. As well
as create infographics, marketing materials, and graphic plans within brand guidelines.
I worked alongside the Director of Marketing
to create a series of event assets for the 2024
Momentum Awards. These deliverables included
vinyl signs, bar displays and posters.
As part of the recent brand refresh, I had the opportunity to create a series of corporate illustrations that would enhance our visual identity across various social platforms. My approach began with an understanding of the brand's mission and audience. I aimed to produce illustrations that not only aligned with the brand's identity but also resonated with our clientele.
